Study Assist
Project Overview
Category: Meta Ads Campaign
Campaign Duration: 26 Days
Ad Spend: Rs 13,000
Study Assist is an English language training institute focused on IELTS preparation and communication skills. The goal was to increase brand awareness and reach potential students through targeted Meta advertising campaigns.


Challenges
Before launching the campaign, the business faced several challenges:
- Limited brand awareness
- Competition from other IELTS institutes
- Need to reach students interested in English language training
- Budget limitations
- Need for cost-effective reach and visibility
Approach
To achieve the campaign goals, we implemented:
- Audience research and targeting
- Student-focused ad creatives
- Location-based targeting
- Campaign optimization for maximum reach
- Budget management and performance monitoring
- Continuous testing and improvement

Real Results From Our Campaigns
Here are examples of marketing campaigns and strategies weβve executed to help businesses grow online.
π Study Assist β IELTS / PTE Education Campaign
π 428,966 People Reached (Rs 32.40 CPM)
We launched a targeted Meta Ads awareness campaign for Study Assist to increase brand visibility and reach students interested in IELTS and PTE preparation. The campaign successfully expanded audience reach and strengthened awareness among potential learners.
Campaign Highlights

- 428,966 People Reached
- Cost per 1,000 people reached: Rs 32.40
- Total ad spend: Rs 13,000
- Campaign duration: 26 days
- High-performing Meta Ads campaign
Platform: Meta Ads (Facebook & Instagram)

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